Best Cycling Betting Sites in the UK - May 2025

The Legalbet team ranks the best cycling betting sites in the UK. You’ll see how to open an account, place your first bet, and withdraw winnings. We also cover the top cycling events for punters and share practical tips.

0 Opinions

New Players

£ 40

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Available for iOS

Available for Android

Peculiarities

Awesome Welcome Offer: Bet £10 Get £40 in Bonuses
Improved Bet Builder
Live streaming available
Unique “Help Page” with guidance through the Unibet website

Slightly outdated visual components on the site
Not many withdrawal options

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

45322

0 Opinions

New Players

£ 50

Visit site

Available for iOS

Available for Android

Peculiarities

Responsive customer support
Deposit limits and reality check for responsible betting and gambling
Information is easy to find and clear to read
No fees for deposits or withdrawals

Limited payment options
Above average withdrawal times

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

43173

0 Opinions

New Players

£ 20 IN FB

Visit site

Available for iOS

Available for Android

Peculiarities

Well known, reputable high street brand.
Great range of promotions including free to enter offers.
Create your own bespoke bets with Ladbrokes’ #GetAPrice feature.

Ladbrokes can be quick to limit the wagering ability of winning players.

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

54743

0 Opinions

New Players

£ 20

Visit site

Available for iOS

Available for Android

Peculiarities

Established bookmaker with 20 million users
Extensive involvement in Major League Sports
Availability of popular payment methods
Many tools for responsible betting and self-control
Availability of live streaming

Limited number of promotions
Customer service hidden deep inside support contacts

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

54743

0 Opinions

New Players

£ 30

Visit site

Available for iOS

Available for Android

Peculiarities

Generous welcome bonus.
Wide variety of In-Play markets available.
Quick and easy registration process.

Poorly rated app.
Website is dark and unappealing.

Places in the rankings

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

39028

0 Opinions

New Players

£ 30

Visit site

Available for iOS

Available for Android

Peculiarities

Great Mobile app.
Large Blue Chip company.
Reliable, Toll-free Customer support.
Very broad selection of bets.

Quick to ban customers from Free bet offers.
Extreme registration requirements.
Website can be hard to navigate at times.

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

39225

0 Opinions

New Players

£ 40 IN FB

Visit site

Available for iOS

Available for Android

Peculiarities

Excellent reward programme for loyal customers
Extensive range of football leagues covered
Competitive odds in all markets
Generous welcome offer

Some payment methods are not eligible for bonuses
A slightly overloaded interface

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

39469

0 Opinions

New Players

£ 30

Visit site

Available for iOS

Available for Android

Peculiarities

Generous welcome bonus
Live Streaming of most “In Play” events
"Best Odds Guaranteed" on UK Horse Racing
Large bet limits
Five Star Customer Service

High chance of your account being limited
Strict account verification
Bland looking website

Places in the rankings

User rating

Betting Odds

Rating by lines

Rating on In-Play Betting

E-Sports

Bonuses for new customers

License number:

39584

Top 5 Best Cycling Betting Sites

1. Vbet

The platform regularly offers outright wagering on the Tour de France, including the Women’s Tour, and covers smaller races live. During the Giro d’Italia, Vbet provides both the Stage Winner market and several Head-to-Head match-ups, including in the Young Rider Classification. The welcome offer is Bet £10 Get £10 if your first bet loses, with minimal restrictions.

№ 69

in bookmakers rating

£10

Join Here

New and verified VBET.co.uk customers only. Place a first bet (min. £10). Get a £10 free bet if you lose. Excluding horse racing and greyhound racing. T&Cs apply.

2. Bwin

This bookmaker goes beyond Tour de France outrights, offering specials like Winning margin on Stage 21 on the Champs-Élysées or Will Jonas Vingegaard wear the yellow jersey at least once? It also takes outright bets on Milan–San Remo, Paris–Roubaix, and the Tour of Flanders. During the Giro d’Italia, Bwin offers live betting on stage winners, winner margins, and a dozen head-to-head matchups. The welcome bonus requires a £10–20 acca bet and gives up to £20 back as a Free Bet if it loses.

№ 25

in bookmakers rating

£20

Join Here

3. Unibet

Unibet is among the best cycling betting sites in the UK thanks to its strong odds and broad coverage. It offers the same range of outright markets as Bwin, with Giro and Tour de France Women added on top. Live wagering on the Giro includes only the Stage Winner market, but more options appear during the Tour de France. Unibet is also known for its live streaming, which is worth checking before the race begins.

№ 4

in bookmakers rating

£40

Join Here

#ad / 18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet at Evens (2.0)+ on Sports within 7 days. Opt in for £20 in free bets and £20 Casino Bonus. Valid for 7 days. Full T&Cs apply. www.begambleaware.org

4. Ladbrokes

Ladbrokes offers both road and track cycling, with markets available pre-race and in-play during the Tour de France and other top races. Cycling betting odds are competitive, especially on stage winners. The platform is one of the oldest in the business and includes an interesting welcome bonus — details below.

Join Here

#ad / 18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.

5. 10bet

The platform covers a wide range of cycling disciplines, with the most extensive market selection during the Tour de France. Live betting is available for selected events. However, 10bet doesn’t offer outright markets, which is why they only just make our top 5. That said, the bookmaker offers a generous welcome bonus paid in CASH and fully withdrawable after 8x wagering on balanced terms.

Join Here

#ad / 18+. New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; Full T&Cs apply. www.begambleaware.org

How We Evaluate Cycling Betting Sites

The Legalbet team looks at five areas. Only cycling betting sites that score well across these points make our list:

Market Coverage. A good bookmaker offers more than just the General Classification winner. We check for stage winner, mountains and points classification, H2H, and each-way options.
Odds Value. We compare margins on GCs and stages at top events like the Tour de France or the Giro d’Italia. We check how favourable the odds are compared to other bookmakers.
E/W Terms and H2H Variety. We review how fair the each-way terms are — 1/4 odds for 3 places is decent. H2H markets are often better value.
Bet Settlement Speed and Limits. Cycling bets aren’t always settled fast. We track which of the best cycling betting sites pay quickly and which ones stall or cap payouts.
Bonuses and Promotions for Cycling. Rare, but we note Free Bets for stages or “Money Back if 2nd” offers when they appear.

Cycling Betting Offers

Specific cycling betting offers are extremely rare. We couldn’t find any in the UK at the time of writing. This is why we’ll present some general bonuses that will allow you to bet with bookmaker funds on cycling, among other sports.

Ladbrokes: Bet £5 Get £20

Register a new account, deposit £5+, and place a qualifying bet at odds of 1/2 or greater within 14 days to receive 4 x £5 Free Bets. They expire in 7 days, must be used on four separate sportsbook markets, and can’t be cashed out or used on Tote, Pools, or Virtual Sports.

Join Here

10bet: App Free Bet

Opt in and bet £50+ via the 10bet app at minimum odds of 1/1 (2.0) to receive a £10 Free Bet. Qualifying stakes must be settled and placed with real money. Free Bet is valid for 3 days, stake not returned, and can’t be used on handicaps, DNB, Cash Outs, or voided bets.

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Quinnbet: cashback up to £50 every week

Wager at least 6 times during the week at Quinnbet. If your account shows a net loss by week’s end, you'll receive 25% of those losses back as a Free Bet (up to £50) on Monday. Five wagers must be worth at least half the value of your biggest stake. Free Bet expires in 7 days, with minimum odds of 1/4.

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#ad / 18+. New Customers Only. Bet £10+ on any sportsbook market at odds of evens (2.00) or greater, within 7 days of registration. Each Way bets min £10 stake on win. No cash out. Get a £10 ACCA Free Bet (3+ selections), valid for 7 days. UK 18+ T&Cs Apply. Gamble Responsibly.

Cycling Betting Odds

Most cycling markets have high margins. Outrights for the Giro d’Italia or the Tour de France often carry a 25–30% cut for the bookmaker. Even head-to-head In-Play markets in cycling betting rarely drop below 6–8%. These are not football odds. There’s less liquidity, fewer sharp punters, and limited competition.

Bookmakers load their prices at the top. If the margin from the top 10 riders is already above 25%, don’t expect better odds deeper in the field. The rest of the peloton contributes little value. Odds above 100/1 may look tempting, but they’re part of the overround.

The Legalbet experts recommend looking at:

head-to-head matchups,
stage winner markets on the day of the race,
and early prices at exchanges.

Don’t expect bonuses tied to cycling betting in the UK. But you can compare margins before placing a stake. Below is a margin snapshot for Giro d’Italia GC winner odds (top 10 riders only, May 2025):

Bookmaker	Estimated Margin (Top 10 Riders)
Ladbrokes	25.06%
10Bet	26.52%
Unibet	28.66%
Betfred	29.37%
888sport	29.40%

Live Cycling Betting

Live cycling betting is limited in the UK. Most British bookmakers don’t offer it. The few that do offer only the Stage winner market, and even that with heavy margins. At Bwin, it’s 44.89%. Unibet shows similar figures: 38.66%. Ladbrokes and 10bet also offer this market, but nothing else.

VBET has a Stage winner and several Head-to-head match-ups. Bwin lists around 10 live H2H options with decent pricing — margins around 7–9%. They also have some Winner margin markets. We would consider them the best cycling betting website in the Live category.

Betfair Exchange offers several cycling markets In-Play, but liquidity is low. Bet365 and 888sport? For example, don’t take live Giro bets at all.

The situation improves during the Tour de France. More markets appear, including jersey classifications, top-3 finish, and team head-to-heads. But overall, cycling remains a niche sport for live wagering — slow, data-light, and ignored by most trading desks.

Popular Cycling Betting Markets

Race Winner — This is the outright market for the overall General Classification (GC) winner. You’re backing a rider to have the lowest total time at the end of the race. No payout for the second. Long odds, high risk.
Stage Winner — Pick the winner of a single day’s stage. The time frame is shorter, with sharper odds movement. Often decided by breakaways, sprints, or uphill finishes. Look for form, team tactics, and profile of the day. Less risky than GC.
E/W 1/4 Odds First 3 — Each-way bets split your stake: half goes on the rider to win, half on them finishing in the top 3. You get 1/4 the win odds if they place. Useful when backing outsiders at big prices.
Head-to-Head (H2H) — You bet on which of two riders finishes higher on a stage or overall. Doesn’t matter if either wins. Lower margin, more value. Often safer than outright betting. Ideal for experienced punters tracking rider form.
King of the Mountains — This market focuses on the polka-dot jersey. Riders earn points at summits. Best for pure climbers. A GC contender rarely wins this. Watch who’s targeting breakaways. Scoring rules vary by race; check before placing a stake.
Points Classification Winner — This one’s for sprinters. The green jersey is on the Tour, and ciclamino is on the Giro. Riders earn points for top finishes and intermediate sprints. Consistency matters more than stage wins. Avoid GC-focused riders—they rarely contest this jersey.
Team Classification Winner — Calculated using the combined times of the top 3 riders per team after each stage. Suits squads with depth, not solo stars. Fewer surprises here, but value can be found. Useful if you follow team tactics closely.

Cycling Betting Tips

Cycling bets pay when you know more than the bookie. Below are tips that help. No fluff. Just what matters — the race, the rider, the line.

Know the Sport

Watch races. Follow Grand Tours. Learn how a flat sprint stage differs from a summit finish—weather matters. Tactics matter. If you bet on cycling without context, you're just guessing.

Focus on the Event

One-day race or three-week grind? A sprinter wins in Flanders. A climber wins on Stelvio. Know the route profile before picking a rider. Wind, rain, and altitude change everything.

Study the Riders

Form matters more than name. Check who’s peaking, just returning from injury, and who’s done in support roles all season. Look for specialists, not stars.

Look at the Teams

No rider wins alone. In the Giro, a strong domestique can swing the GC. Is the team built around one leader? Or are they splitting duties?

Pick the Right Bookmaker

Some offer better odds, others better markets. Avoid those with 40% margins. Check who gives H2H or top-3 options. A good line beats any tip.

Conclusion

Cycling betting in the UK is a niche. The Giro shows the limited offer — mostly stage winners, few matchups, high margins. Unibet, Bwin, and VBET give the broadest coverage, but they are even stopped short of depth. Tour de France improves the picture. Still, it’s a specialist’s market. If you know what you’re doing, there’s the edge. If not, better watch than bet.

The top betting sites are…

Here at Legalbet we have also categorised the top betting sites and their features to make them easier for you to find. They are:

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FAQ

Can I bet live on cycling races like the Giro d’Italia?

Yes, but options are limited. Most UK bookmakers offer only stage winner markets In-Play, and even that with high margins. Bwin and VBET provide a few head-to-heads. Betfair has live markets, but low liquidity.

Are there any strategies for wagering on cycling stages?

Know the route and back riders who suit the terrain. A flat sprint is not a mountain breakaway. Follow early team moves and late withdrawals. Watch live gaps and weather. Best value appears in under-the-radar stage wins, not outright favourites.

What cycling markets do bookmakers usually offer?

Mainly stage winner and outright GC. Some sites add jersey classifications, top-3 finish, or head-to-heads. Each-way terms vary. In most cases, that’s it — cycling remains a low priority for sportsbooks.

How do each-way bets work in cycling betting?

Each-way splits your stake: half on the rider to win, half on them to finish top-3 (sometimes top-4). Place part pays out at reduced odds — usually 1/4 or 1/5. It’s a way to back outsiders and still win if they podium.

Post by:

Andy H

Site Manager