Register on the bookmaker's website.
Make a deposit. After this is done new players will receive £40 back on the first bet made.
The odds for bets using the bonus money must be at least 1.40 or higher even if used in an accumulator. The player must bet at least 3X the bonus money in order to withdraw it.

Review of the bookmaker Unibet from Legalbet

With over 14.1 million registered users, the Unibet Group is one of Europe’s largest online bookmakers. Its motto is said to be “By Players, For Players”. Founded in 1997, Unibet first launched an English-language website in 1999 at the same time the Swedish-language page was launched. Their player base is mainly found in the Scandinavian and Central European countries, but many punters come from other regions of the world.

Unibet claim that their “purpose is to understand what you want before you do, and we don’t waste your time with products, services and promotions that you don’t need. This is because we are players ourselves and it is what we would want from a brand that we trust. We are By Players, For Players.”

Odds - Average

We calculated the margin for Unibet by analysing the odds they offer and placed them into one of the following three categories:

From 1% to 5%: Good value

Over 5% to 7%: Average value

Over 7% to 10%: Poor value

Football

We got our results by taking the "Match result" odds and also the over/under 2.5 goals odds for different matches in different football leagues. Getting the average results using this method, we were able to obtain the margins for each league and the overall betting margin for the bookmaker.

Unibet has an overall average margin of 6.43% for football and falls in the average category. In the first section with Premier League and Championship, the margin is at 4.88%. The second section with Spanish La Liga and Italian Serie A, the margin is at 5.42%. Finally, taking matches from around the rest of the world into account, the margin is at 9%.

Bookmakers margin

Range of Sports and Markets - Good

Range of Sports: Unibet has at the time of writing 35 individual sports available, one of the highest we have ever seen. It ranges from the usual Football, Horse racing and tennis, to all the major US sports as well. Overall the main focus is obviously on European sports, given where the majority of its customers are based but US Sports are also surprisingly well catered for comprising niche events like Surfing, UFC and even WWE Pro Wrestling.

Range of Bets and Markets: Football gets the most attention at Unibet and the number of games and the number of bets you can place on this at Unibet is truly incredible. At the time of writing (A Friday evening), there are incredible 87,726 markets to bet on. This is spread across games from all around the world, they literally cover A-Z, you can bet on games from Algeria to Zambia. The number of markets for each game is dependant on the league and profile of the game, but for major games, such as the UK Premier League, you can bet on well over 300 different predictions.

For those wondering how you can possibly get to that many different propositions they are split as follows:

Full-Time results, Half Time results, 3 Way Handicap, Asian Lines, Corners, Cards, Goal Scorers, Player Cards, Player Specials, Player Goals, Player and Team Shots, Scorecast/Wincast, Match Events.

Betting Limits: Bet limits here are remarkably high, ranging from several thousand pounds for a main market to a few hundred for a more niche proposition.

In-Play Betting - Good

For most sports Unibet offers the complete “In Play” betting experience. You can enjoy live scores, stats, and top quality live streams, from Serie A football games to International Badminton games., To further increase the value of the live betting product they run a “bet club” where 5 bets in play each week of £10 or more qualify you for another £10 free-bet.

A sign of quality is that you know your maximum stake amount in advance and the odds are fixed for 60 seconds (on select events) so you are not rushed into accepting bets you did not think about or repeatedly fail to get bets accepted. At Unibet with, In-Play bets you also even have the option to cash out.

Updated: 19.12.2022