The UK Best Betting Sites 2023

Welcome to our custom made reviews of the UK's top 100 betting sites, all licenced and regulated by the UKGC. We bring decades of experience and expert analysis to break down who are the best online bookmakers in 2023. The best bookmakers will vary depending on personal preference but we hope that our reliable betting information will help you to make an informed choice.


Top 100 Bookmakers

Bonus
£40
On mobile
New 18+ UK customers only. Promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p). Free Bet stakes are not included in returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
Pros
  • Excellent "Boosted" Odds
  • Loads of bonuses and promotions for existing customers
  • 50+ Years in the business
  • Online winnings can be withdrawn as cash
  • Support available 24/7
Cons
  • High chance of your account being limited
  • Poor “In Play” odds
  • Bland looking website
Every Free bet is valid for 7 days. Each bet can be used as a single bet on pre-match and In-Play markets. The Max payout is £500. The Free bet amount cannot be withdrawn. Cash Outs cannot be used on Free bets. The Free bet amount is not included in returns.
Pros
  • Good new customer offer
  • Fast deposits and withdrawals
  • Very quick registration
  • Good sports market coverage
Cons
  • No live chat to contact customer support
  • No live-streaming services available
  • Does not cover horse racing betting
Only UK bettors over the age of 18 can claim the new customer offer. Not applicable on Trixie/Patent/Yankee. One Free bet per person is allowed. The maximum odds permitted with the Free bet are 100/1 single or combined. Customers who deposit using Neteller/Skrill do not qualify for this offer. Any returns from the Free bets will be paid back into your account minus the Free bet stake. Read the T&Cs for details.
Pros
  • Extensive number of sports markets
  • Intuitive app for a mobile-friendly betting experience
  • Many promotions available
  • 24/7 live chat feature to contact the customer service team
Cons
  • Few payment options
  • Limited live streaming options
UK players only - 18+ - BeGambleAware - T&C's Apply
Pros
  • Easy-to-navigate website
  • Large sports betting market
  • Apps available both for iOS and Android
  • Presence of live betting section with a virtual live tracker
Cons
  • Limited payment methods
  • Live streaming available only for horse racing
New 18+ UK customers only. Promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes not included in any returns and have 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. T&Cs apply.
Pros
  • Generous welcome bonus.
  • Wide variety of In-Play markets available.
  • Quick and easy registration process.
Cons
  • Poorly rated app.
  • Website is dark and unappealing.
18+. UK Customers (Excluding NI) only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. Subsequent free bets equal 50% average of each 3 £5 max qualifying bets. Make 13 settled bets to receive full £25 free bet. Qualifying bets must be made within 30 days of opening account. One free bet offer per customer, household or IP address. Free bets last 7 days. Full T&C's apply.
Pros
  • Excellent reward programme for loyal customers
  • Extensive range of football leagues covered
  • Competitive odds in all markets
  • Generous welcome offer
Cons
  • Some payment methods are not eligible for bonuses
  • A slightly overloaded interface
Only 18+ new users registered using the “MB20” bonus code are eligible. You must make a qualifying bet of 1.8 minimum odds within 14 days of registration to claim this new customer offer. The maximum refund is £20 as a Free bet, expiring after seven days. Deposits via paysafecard, Neteller, or Skrill are exempt. Matchbook’s general Terms and Conditions apply.
Pros
  • Premium low commission betting exchange service
  • Cash Out available
  • Prompt customer service response time
  • Good reputation built over the course of 15 years
  • User-friendly mobile application for iOS and Android
Cons
  • In-Play betting only available on a few selected games
  • Limited promotional offers
New customers only. Min £10 deposit and bet on odds 1/2 or greater required. Free bet and free spins issued within 24 hours of qualifying bet being settled. Free bet valid for 6 months, stake not returned. Free spins valid for 7 days, selected games only. UK only excl Northern Ireland. 18+ T&Cs apply.
Pros
  • Many “boosted” odds
  • Wide range of markets
  • Live streaming available
  • Well researched statistics center
Cons
  • Limited existing user promotions
Cashback is cash without restrictions. No Max cashout. Gambling can be addictive. Play responsibly. Full T&C's apply. 18+
Pros
  • Fantastic odds
  • Live chat available 24/7
  • Fast deposits and withdrawals
  • Mobile App
Cons
  • Not many sports to bet on
  • Limited withdrawal methods
The new customer offer. Minimum deposit: £15. Minimum wagering on sports to activate the Free bet token: £15. Void/cancelled or cashed-out bets do not count towards wagering to activate the Free bet. Customers who deposit using PayPal, Neteller, Paysafe, Skrill or Skrill 1-Tap will not be eligible. A further list of the types of play that are excluded from this promotion is included in the Bonus Policy.
Pros
  • Good range of sports covered
  • Offers customer support in multiple languages
  • Simple and quick sign-up process
  • KYC process is thorough, indicating a safe and responsible gambling site
Cons
  • Live chat not available 24/7
New verified customers from the UK only, 18+. Minimum bet £1. Not applicable to horse and greyhound racing, trotting, or virtual sports. Odds 2/5 or greater. Each leg of the multiple bet needs to be 2/5 or greater too. 3x wagering required: if you get £40, you have to bet £120 to withdraw the bonus. Available within seven days of registration. Full T&Cs apply.
Pros
  • Awesome Welcome Offer: £40 Money Back + £10 Casino Bonus
  • Improved Bet Builder
  • Live streaming available
  • Unique “Help Page” with guidance through the Unibet website
Cons
  • Slightly outdated visual components on the site
  • Not many withdrawal options
New bettors only. Min £20 qualifying bets stake not returned. Free bet – one-time stake of £40, min odds 1.5, stake not returned. 1X wagering requirement for the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for seven days from issue. Withdrawal requests void all active/pending bonuses. Skrill and Neteller deposits are excluded. Full T&Cs apply.
Pros
  • Great Esports coverage
  • Licensed in the UK
  • Generous new customer offer
  • Easy to navigate website interface
Cons
  • No mobile app
  • No live streaming
  • Limited withdrawal methods
Every losing bet that is cancelled, partially cashed out, or completely cashed out will not be deemed a qualifying bet. Additionally, only the win part of the each-way wager will be considered if you place a qualifying bet on an each-way wager. 18+ new customers only. Visa/Mastercard payments only. 1 registration bonus per customer. Available for 3 days. Full T&C apply.
Pros
  • Bonuses for new and existing customers
  • Live chat is always available
  • A wide range of sports betting markets on offer
  • Impressive casino section
Cons
  • Customer care is not available by phone
  • Betting limits are not particularly high
UK players only - 18+ - BeGambleAware
Pros
  • Wide range of sports available
  • User-friendly interface
  • Excellent customer support
  • No fees for deposits or withdrawals
Cons
  • Limited payment options
  • Difficult to find contact details for support
First day losses equals all settled stakes less all returns. Free bets must be used in their entirety and stakes are deducted from returns. Free bets non withdrawable. Free bets credited within 24 hours. If your free bet is subsequently voided it will be replaced within 24 hours. Cashed out bets do not count. This offer is limited to a free bet award per person/household/IP address. Betgoodwin T&Cs apply.
Pros
  • Many promotions for horse racing
  • Wide range of sports to bet on
  • Responsive support agents
  • Detailed information about betting rules
Cons
  • There is no casino
  • No welcome offer for sports betting
For new registered customers only. Stakes must be placed with real money in combination with the odds boost token. The offer applies to sports bets only. The maximum total stake is £10. Each way bets are a maximum of £5 each way. T&C's apply.
Pros
  • Offers a wide range of sports and markets
  • 24/7 customer support
  • Competitive odds
Cons
  • Live streaming is only available for horse and greyhound races
New 18+ UK customers only. Register using the promo code H30 , deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets credited after bet settlement. Free Bet stakes not returned. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
Pros
  • Great Mobile app.
  • Large Blue Chip company.
  • Reliable, Toll-free Customer support.
  • Very broad selection of bets.
Cons
  • Quick to ban customers from Free bet offers.
  • Extreme registration requirements.
  • Website can be hard to navigate at times.
New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Odds 3.00 (2/1) or higher. Free Bets awarded on settlement of qualifying bet. Offer valid for 7 days. 50 Bonus Spins credited on placement of qualifying Acca..50x bonus wagering, bonus Spins expire after 7 days. Debit card deposits only. 18+. BeGambleAware.org. Full terms apply.
Pros
  • Great welcome bonus offer
  • Easy-to-navigate interface
  • Reliable payment options
  • Great coverage for sports
Cons
  • Poor live chat service
  • Limited bonuses on sports
UK players only - 18+ - BeGambleAware
Pros
  • Well-organised and user-friendly website
  • Uses real-time financial technology for sports betting
  • Exchange quality odds with low commission
Cons
  • No Free bet welcome offer for new customers
18+ new UK customers only, £10 min deposit to get the welcome offer, and place 3+ selection sports bets. Minimum stake £10, max stake £20, and min odds 2/1. It can’t be used with any other sign-up offer. Deposits via Skrill, PayPal and Entropay don’t qualify for the bonus. Valid for seven days, and all T&Cs apply.
Pros
  • Established bookmaker with 20 million users
  • Extensive involvement in Major League Sports
  • Availability of popular payment methods
  • Many tools for responsible betting and self-control
  • Availability of live streaming
Cons
  • Limited number of promotions
  • Customer service hidden deep inside support contacts
New bettors get 50% as a deposit bonus, up to £50. 18+ only. One welcome offer per household. Min deposit £15 (no Skrill/Neteller). Wager deposit and 8x bonus. Max qualifying bet stake = initial bonus. Valid for 60 days. Min odds: 4/5 for singles, 2/5 per acca leg. Some bet types are excluded. Full T&C apply.
Pros
  • 24/7 live chat
  • Deposit limits and reality check for responsible betting and gambling
  • Information is easy to find and clear to read
  • No fees for deposits or withdrawals
Cons
  • No live streaming option
  • Limited payment options
  • Above average withdrawal times
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible. T&C's Apply.
Pros
  • Competitive odds
  • Great selection of Esports markets
  • Generous welcome offer
  • Multiple payment options available
  • Mobile compatible
Cons
  • Low withdrawal limits compared to other betting sites
  • Live chat service is not available 24/7
  • No mobile app
You will not be eligible for the welcome offer if you deposit funds using PayPal, Skrill, Neteller, or PaySafe. Only 1 Free bet token to be used per account. The stake of the token will not be included in any winnings. The winnings can be withdrawn right away. It can only be used in sportsbooks. The Free bet Token cannot be split. The token will expire in 14 days. Full T&C apply.
Pros
  • Customer support can be reached 24/7
  • Sportsbook, casino, and live casino available
  • Easy-to-navigate website
  • No deposit fees
Cons
  • Quite a hard colour scheme to look at for long
  • The withdrawal time can be as much as 6 days
UK Only, 18+, Bet £25 to get a £10 Free bet. T&C's Apply
Pros
  • 24/7 live chat
  • No fees on deposits or withdrawals
  • The website is laid out clearly
  • Quick registration process
Cons
  • No telephone number for the support
  • Few deposit/withdrawal methods
  • Slow withdrawal time
You must be 18 or over. Only UK bettors qualify for this welcome offer. A qualifying bet of no less than £25 must be made to claim this bonus. Qualifying bets cannot be cashed out early or placed In-Play. You must claim these Free bets and spins within 28 days of opening an account and to claim these bonuses, you must have verified your account with Proof of ID and address. T&C's Apply.
Pros
  • Wide range of markets
  • Financial spread betting option
  • Mobile app for Android and iOS
Cons
  • Support is not available 24/7
  • Limited promotions
Significant terms: Full T&Cs Apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100. 18+ BeGambleAware.org.
Pros
  • Extensive sports betting options
  • Live betting and streaming
  • Mobile app available
Cons
  • Limited promotional offers
DEPOSIT AND PLACE A £10 TREBLE OR MORE / MIN ODDS 1/3 (1.33) PER SELECTION. £10 FREEBET / VALID 7 DAYS / T&CS APPLY / 18+ / BEGAMBLEAWARE.ORG
Pros
  • Easy registration process
  • Many deposit options
  • Expansive sports betting possibilities
  • Generous boosted odds on NetBet boosts
Cons
  • No live streaming
  • Support not available 24/7
  • No mobile app
UK players only - 18+ - BeGambleAware - T&C's Apply
Pros
  • Easy-to-navigate mobile app for straightforward betting
  • Large bet limits
  • Quick and efficient customer service
  • Generous Welcome offer is available
Cons
  • Live streaming is not available
  • Tedious account verification process
UK players only - 18+ - BeGambleAware - T&C's Apply
Pros
  • The сustomer support team operates round-the-clock via email
  • There are numerous games, including several different live dealer options
  • Many payment methodsaccepted
Cons
  • No live streaming
  • No dedicated mobile application
T&Cs apply. New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. Opt-in required. 18+ T&C's Apply. BeGambleAware.org.
Pros
  • Enormous selection of games
  • Very helpful Live chat available 24/7
  • Customer service is easy to reach
  • No fees for deposits or withdrawals
Cons
  • Withdrawal time is long
  • Not many live streams
New players only - Free bet - one time stakeof £10, min odds of 1.5, stake not returned. 1x wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion £200. Valid for 7 days from issue. Withdrawal requests void all active / pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
Pros
  • Excellent sports coverage
  • Great user interface for easy navigation
  • Multiple payment options for deposit and withdrawal
  • Mobile compatible layout
Cons
  • No live streaming option
  • No mobile app available
18+, UK only. New customers only. Available once per customer. Place a £10 bet on any sport at odds of 1/1 or greater to qualify for 2x £5 free bets to use on any sports and 100 free spins on Eye of Horus Megaways. Full T&C's Apply.
Pros
  • Competitive odds
  • Good Esports coverage, including many popular games
  • Exclusive “Pools Games” for a unique gambling experience
Cons
  • No live streaming
  • Limited payment options
UK players only - 18+ - BeGambleAware - T&C's Apply
Pros
  • The website is easy to use
  • Quick registration
  • Lots of payment options
Cons
  • Long withdrawal time
  • No casino
  • No live chat
In order to qualify for the new customer offer, you need to be a new UK customer and aged 18+. Cashed-out bets do not count towards this promotion. Each customer only has access to this offer once. Rewards will be credited to qualifying bets. The winnings will be transferred to the punter as withdrawable cash without the stake. The promotion will be available until 31/12/2023. Full T&C's Apply.
Pros
  • Live chat to customer support, 24/7
  • Many sports to bet on, including horse racing
  • Multiple casino games and live Casino options
Cons
  • Website looks cramped
  • Not many payment options
  • No live streaming available
New bettors only. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wagering requirement for the winnings. Wager from your real balance first. The wager is calculated on bonus bets only. Max conversion: £200. Valid for 7 days from issue. A withdrawal request voids all active/pending bonuses. Excludes Skrill deposits. Full T&Cs apply.
Pros
  • There are many promotions for new and existing customers
  • Great range of In-Play betting options
  • Mobile-optimised software ensures an intuitive betting experience on the go
Cons
  • No live streaming available
  • Slightly outdated interface
18+. Only available to new, verified customers residing in the UK that have registered after 10:00 (UK time) on November 14, 2022. Place a first ever Sportsbook bet of a min. £2 (multiple bets comprising at least 3 selections; min. odds 3/10 (1.3) per leg; live/in-play or pre-match). Full T&Cs apply.
Pros
  • Highly organised sports betting section
  • Fast deposit and withdrawal processes
  • 100,000+ pre-match and In-Play betting options
Cons
  • No mobile app is available
  • No free phone number
New players only. Minimum £10 qualifying bets, stake not returned. Free bet terms: minimum odds of 1.5 and a £30 wager with no refund on the stake. Bets must be at evens or above (1/1). Bet the actual balance first. Maximum conversion: £200. Promotional value expires seven days after issuance. Withdrawal requests void any active bonus. Skrill payments are excluded. Read all the T&Cs.
Pros
  • Generous welcome offer
  • Comprehensive and reliable betting options for major events
  • Excellent coverage of Esports
  • The helpful and well-organised support centre makes finding solutions to your betting issues simple
  • Multi-view makes In-Play betting a much more engaging experience
Cons
  • Lack of UK and Irish racing markets
  • No mobile app available
New clients only. Min £10 qualifying bets; stake not returned. Free bet - one-time stake of £20, min odds 1.5, stake not returned. 1X wagering is required for the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for seven days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full terms apply.
Pros
  • Huge number of betting markets
  • 24/7 chat support
  • Chat support is helpful and informative
  • Large Live betting area with many matches covered
Cons
  • No mobile app
  • Some fees when you withdraw
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible. T&Cs Apply.
Pros
  • Many sports to bet on
  • Live betting and live casino
  • Variety of payment options
Cons
  • Potentially long withdrawal time
  • No Live streaming
New Players Only. Min £10 qualifying bets stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
Pros
  • Many great betting features
  • Extensive Esports coverage
  • Excellent range of sports to bet on, from popular sports to regional favourites
  • Compatible with all modern iOS and Android smartphones
  • Generous welcome offer to kickstart the betting journey
Cons
  • No live streaming is available
  • No mobile app is available
New players only. Min £10 qualifying bets, stake not returned. Free bet - one time stake of £10 min odds 1.5, stake not returned. 1x wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion £200. Valid for 7 days from issue. Withdrawal requests void all active / pending bonuses. Excluded Skrill and Neteller deposits. Full terms apply.
Pros
  • Extensive sports betting options
  • Quick registration process
  • Rewards programme
Cons
  • Live streaming unavailable
  • Minimal customer support options
18+ New Customers only. UK debit cards only. Certain bet types excluded. Qualiifying bets must be placed within 30 days of account opening. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Pros
  • Good odds across the board
  • Attractive bonuses and promotions
  • Virtuals and Esports betting available
Cons
  • Limited banking options
  • No Live chat support
  • No contact phone number
Standard Welcome Offer terms (Bet 10 Get 10): This offer is for new customers only and is available once per household. Max. FreeBet amount: £10 Minimum Deposit and wagering on sport to activate the Free Bet is: £10 Void/cancelled or cashed out bets do not count towards wagering to activate the free bet. Offer valid only to customers making a first deposit of £10 or more. UK Only. T&C's Apply.
Pros
  • The website is well designed
  • Huge range of betting markets
  • Live chat is personable and helpful
Cons
  • No support telephone number is listed
  • Withdrawal fees may apply
New players only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wagering requirement for the winnings. Wager from your real balance first. The wager is calculated on bonus bets only. Max conversion: £200. Valid for 7 days from issue. A withdrawal request voids all active/pending bonuses. Excludes Skrill deposits. Full T&Cs apply.
Pros
  • Many payment methods
  • Well designed website
  • The help centre is very useful
Cons
  • Chat support is often busy and may take time to get back to you
  • There are fees for withdrawals and slow withdrawal times
UK players only - 18+ - BeGambleAware
Pros
  • Many betting markets
  • Quick registration process
  • Access to the casino and live casino games
Cons
  • No Live streaming
  • Lack of payment options
New players only, Min £10 qualifying bets, stake not returned. Free bet - One time stake of £10 min odds 1.5. 1x wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion £200. Validfor 7 days from receipt. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full T&Cs apply. UK players only - 18+ - BeGambleAware
Pros
  • Excellent selection of sports and games
  • Wide range of payment methods
  • Bonuses and promos for long-term punters
  • Competitive sports betting odds
Cons
  • No mobile betting app
  • Possible Withdrawal fees
  • No live streaming
UK players only - 18+ - BeGambleAware. T&C's Apply.
Pros
  • Support team is helpful and personable
  • No fees on deposits or withdrawals
  • Fast deposit and withdrawal time
  • Many support options
Cons
  • Support is not available 24/7
  • App not available on Apple App Store
New Players Only. Min £20 qualifying bets, stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
Pros
  • Accepts multiple payment methods
  • Supports Esports betting
  • A vast selection of casino games
  • Support available 24/7
Cons
  • No mobile apps
  • Charges fees on withdrawals
New Players Only. Free bet - one-time stake of £5, min odds 1.5, stake not returned. 1X wager the winnings. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days. 50X wager the bonus. Selected games only. Wager calculated on bonus bets only. Max conversion: £20. Bonus is valid 7 days from receipt. Min Deposit £20. Withdrawal requests void all bonuses. Excluded Skrill and Neteller deposits. Full Terms apply
Pros
  • Good range of markets
  • Huge variety of pre match sports and Esports available
  • Massive amount of casino options
  • Good deposit and withdrawal limits and options
Cons
  • No live streaming
  • Small amount of in play sports
  • No mobile app
UK players only - 18+ - BeGambleAware
Pros
  • Great In play betting product
  • Coral Connect card means instant cash withdrawals
  • Packed with Horse racing offers and promotions
Cons
  • Strict account verification
  • Odds are competitive but rarely the best
UK players only - 18+ - BeGambleAware
Pros
  • Generous welcome bonus
  • Live Streaming of most “In Play” events
  • "Best Odds Guaranteed" on UK Horse Racing
  • Large bet limits
  • Five Star Customer Service
Cons
  • High chance of your account being limited
  • Strict account verification
  • Bland looking website
UK players only - 18+ - BeGambleAware
Pros
  • A total of 22 betting markets
  • The website has an attractive layout
  • Many bonuses for existing customers
  • Secure betting platform
Cons
  • No Live betting
  • No Live chat tool
UK players only - 18+ - BeGambleAware
Pros
  • Betfair has a strong competitive position, allowing bettors to place wagers both with the bookmaker and among themselves on the exchange.
  • Many events are live streamed
  • Bet at some of the odds matched with other players.
Cons
  • When someone wins more than £250,000 in lifetime winnings, betfair implements premium fees, increasing its commission from 5% to 60%.
  • It can be challenging for bettors to choose where to place their bets because of the market's size.
UK players only - 18+ - BeGambleAware
Pros
  • 24/7 live chat with intelligent bots and friendly humans
  • No fees on deposits or withdrawals
  • Reasonable withdrawal time
  • Website is smooth and intuitive
Cons
  • No telephone number is listed
  • Few payment methods
UK players only - 18+ - BeGambleAware
Pros
  • Bet by text message
  • Many Esports markets
  • Cashout options available
Cons
  • Few payment methods
  • Live streaming is only available for horse racing
UK players only - 18+ - BeGambleAware
Pros
  • Well known, reputable high street brand.
  • Great range of promotions including free to enter offers.
  • Create your own bespoke bets with Ladbrokes’ #GetAPrice feature.
Cons
  • Ladbrokes can be quick to limit the wagering ability of winning players.
UK players only - 18+ - BeGambleAware
Pros
  • 24/7 live chat
  • No fees on deposits or withdrawals
  • Live streaming available
  • Quick withdrawal times
Cons
  • No telephone support numbers
  • Not many payment methods
UK players only - 18+ - BeGambleAware
Pros
  • Loads of bonuses and promotions for existing customers
  • Enhanced Odds and unique betting markets
  • “Specials” markets Specialists
  • Online winnings can be withdrawn as cash
Cons
  • Focused on UK betting (Football and Horses)
  • High chance of your account being limited
  • Strict account verification
UK players only - 18+ - BeGambleAware
Pros
  • Multiple deposit and withdrawal methods
  • Supports live betting
  • Wide range of betting markets
Cons
  • You cannot deposit more than £2,000
  • No telephone contact
UK players only - 18+ - BeGambleAware
Pros
  • Fantastic range of Free bet bonuses in the business.
  • Best Odds Guaranteed on all UK horse racers.
  • Loyalty club offering Free Bets and Free Spins each week.
  • Offers Live streaming on their app.
Cons
  • Limited payment options.
  • Long Verification Process.
  • No high street presence.
UK players only - 18+ - BeGambleAware
Pros
  • Many bonuses for existing customers
  • Fast support available 24/7
  • Good range of betting markets
Cons
  • No Live streaming
  • Few payment methods
UK players only - 18+ - BeGambleAware
Pros
  • Extensive sports collection
  • Full and partial Cash Out options
  • Sleek user interface for quick navigation
  • A lot of live betting markets
Cons
  • Lack of a mobile app
  • No live streaming option
Pros
  • 24/7 customer service
  • Many existing user bonuses
  • Wide selection of deposit options
Cons
  • No dedicated mobile app
UK players only - 18+ - BeGambleAware
Pros
  • Excellent sports coverage
  • Secure payment options
  • Good commission rate
  • Impressive odds available on sports
Cons
  • The live chat support is not available 24/7
  • The website looks overcrowded
  • Limited promotion offers
UK players only - 18+ - BeGambleAware
Pros
  • Many Live betting options
  • Has a betting blog for gambling insights
  • Spread betting is also an option
Cons
  • Does not offer Esports betting
  • Lacks a live streaming feature
UK players only - 18+ - BeGambleAware
Pros
  • User-friendly website layout
  • Quick registration
  • Wide variety of betting markets
Cons
  • Few payment options
  • No Live streaming
  • No support telephone number
UK players only - 18+ - BeGambleAware
Pros
  • Esports betting specialists
  • Support available 24/7
  • Zero charges on deposits and withdrawals
  • The best bookmaker for Scottish residents
Cons
  • Does not offer live streaming
  • Offers few banking options
UK players only - 18+ - BeGambleAware
Pros
  • Sleek mobile application
  • Has a virtual sports section
Cons
  • Limited payment methods
  • Does not support live streaming
UK players only - 18+ - BeGambleAware
Pros
  • Mobile app available for iOS and Android users
  • Quick registration process
  • Quick access to sports betting on the homepage
Cons
  • Email support only
  • Limited payment methods available
UK players only - 18+ - BeGambleAware
Pros
  • Lve chat available 24/7
  • 40,000 live events every month
  • Free deposits and withdrawals
Cons
  • No mobile app
  • No live streaming
UK players only - 18+ - BeGambleAware
Pros
  • A good range of games and sports
  • The simple and quick sign-up process
  • Dedicated to helping customers gamble safely
Cons
  • Inability to place bets or deposit until KYC checks are complete
  • No live chat or phone support
UK players only - 18+ - BeGambleAware
Pros
  • The website is laid out clearly
  • Wide variety sports to bet on
  • Customer service is quick to respond to emails
Cons
  • No telephone number is listed
  • Payments are charged in $s
UK players only - 18+ - BeGambleAware
Pros
  • Lots of attractive promotions
  • Competitive odds for horse and dog racing
  • No minimum withdrawal amount
Cons
  • Outdated interface
  • No live streaming
UK players only - 18+ - BeGambleAware
Pros
  • Has a virtual sports section
  • No fees for deposits and withdrawals
  • Has a dedicated app
Cons
  • Customer support is not 24/7
  • Limited payment options
UK players only - 18+ - BeGambleAware
Pros
  • Dedicated App
  • Wide selection of betting markets
  • Helpful customer support
Cons
  • No live chat for customer care enquiries
  • No new customer offer at the time of writing
UK players only - 18+ - BeGambleAware
Pros
  • Wide range of Esports markets
  • Does not charge fees on transactions
Cons
  • Lacks a live streaming feature
  • No 24/7 customer support
UK players only - 18+ - BeGambleAware
Pros
  • Live streaming options available
  • 24/7 live chat support
  • No deposit and withdrawal fees
Cons
  • Few live betting markets
  • No promotions
UK players only - 18+ - BeGambleAware
Pros
  • The website is easy to use
  • Live betting available
  • Wide range of markets
Cons
  • No live chat
  • Profile verification can take a long time
  • Withdrawal time is potentially long
UK players only - 18+ - BeGambleAware
Pros
  • Intuitive website design
  • Live streaming available
  • Reasonable withdrawal times
Cons
  • No telephone number for support
  • No live chat
  • Few deposit/withdrawal methods
UK players only - 18+ - BeGambleAware
Pros
  • Many sports options
  • Offer bettors a cash-out feature
  • Good betting coverage that includes multiple betting options
Cons
  • No mobile app
  • Outdated website design
UK players only - 18+ - BeGambleAware
Pros
  • Extensive sports market
  • Live statistics available
  • Multiple payment methods
  • Easy-to-navigate website
Cons
  • No promotions available for sportsbook
UK players only - 18+ - BeGambleAware
Pros
  • Range of new and existing user bonuses
  • Esports Mini Site
  • Fast-loading site
  • Comprehensive help section
Cons
  • No mobile app for Android
  • No live streaming
UK players only - 18+ - BeGambleAware
Pros
  • Allows customers to bet on Esports
  • Bettors can deposit and withdraw using E-wallets
  • Offers live casino games
Cons
  • No Live streaming feature
  • No mobile app is available
UK players only - 18+ - BeGambleAware
Pros
  • 24/7 live chat
  • Live streaming and In-Play betting
  • Well laid out sportsbook
  • Variety of payment options
Cons
  • No telephone number or email listed
  • No welcome offer
  • Potentially long withdrawal time
UK players only - 18+ - BeGambleAware
Pros
  • Vast sports betting markets and numerous games
  • Customer support available via email and instant messaging 7 days a week
  • Bonuses for new and existing punters
Cons
  • Customer care team unavailable via telephone
  • Bonuses, promotions, and competitions may be cancelled at any time
UK players only - 18+ - BeGambleAware
Pros
  • Quick registration procedure
  • Extensive betting markets
  • Responsive, knowledgeable, live chat support
Cons
  • No live streaming
  • Live chat is not available 24/7
UK players only - 18+ - BeGambleAware
Pros
  • Good sports coverage
  • Multiple payment methods
  • Easy-to-navigate website
  • Multiple live betting options
Cons
  • No live streaming
  • Browser-only gambling platform, (no mobile app available)
UK players only - 18+ - BeGambleAware
Pros
  • 24/7 live chat
  • Attractive website
  • Live chat is friendly and quick
  • Reasonable withdrawal time
Cons
  • No telephone number or Email contacts listed
  • Fees for withdrawing
UK players only - 18+ - BeGambleAware
Pros
  • Supports live betting
  • No fees for deposits and withdrawals
  • Offers betting on Esports
Cons
  • No bookmaker’s mobile apps
  • No contact number
UK players only - 18+ - BeGambleAware
Pros
  • No fees on deposits or withdrawals
  • Reasonable withdrawal time
  • Dedicated mobile app
Cons
  • No telephone number for customer support
  • No live streaming
UK players only - 18+ - BeGambleAware
Pros
  • Multiple live sports betting options
  • Quick and easy registration process
  • Responsive customer support agents
  • Many payment methods available
Cons
  • No live streaming
  • No telephone contact number
UK players only - 18+ - BeGambleAware
Pros
  • The website is easy to use
  • Live betting
  • Great customer service
  • Quick withdrawal time
Cons
  • No casino/ live casino
  • No Live streaming
  • Few payment methods
  • No new customer offer
UK players only - 18+ - BeGambleAware
Pros
  • Permits live betting
  • Does not charge transaction fees
  • Allows betting on Esports
Cons
  • Lacks a live streaming feature
  • No live chat
UK players only - 18+ - BeGambleAware
Pros
  • Live chat available 24/7
  • No fees on deposits or withdrawals
  • Family-owned company
Cons
  • No telephone number for support
  • Few deposit/withdrawal methods
UK players only - 18+ - BeGambleAware
Pros
  • Plenty of deposit methods
  • Interesting bonuses for new and existing customers
  • 24/7 customer support
Cons
  • No downloadable mobile app
UK players only - 18+ - BeGambleAware
Pros
  • Live betting and live casino
  • Great customer service
  • Quick withdrawal time
Cons
  • No casino/ live casino
  • No Live streaming
  • Lack of payment methods
  • No welcome offer
Pros
  • User interfact is attractive and easy to navigate
  • Good promotions for new customers
  • Up and coming business
  • Decent range of markets
  • Great range of sports
Cons
  • Poor in play betting
  • No live streaming
  • Live chat doesnt work
These places are paid by the bookies

Bookmakers rating

In order to choose a bookmaker's office there are a few basic criteria you must first follow, which is guided by the data and ratings that we collect on every bookmaker. The user gains convenient opportunities to compare data for each bookmaker. The rating system is based solely on objective information by using either an open calculation formula or an expert assessment from our specialists.

Not
for sale

Legalbet ratings are compiled from a mixture of data analysis combined with our experts independent judgment using empirical experience.

You cannot buy a position in these ratings.

User rating

A rating of top Bookmakers based on the experiences and opinions of Legalbet users
Full rating
Not
for sale

Legalbet ratings are compiled from a mixture of data analysis combined with our experts independent judgment using empirical experience.

You cannot buy a position in these ratings.

Rating by odds

A rating of top UK bookmakers based on the margin size calculated from real odds offered on real events
Full rating
Not
for sale

Legalbet ratings are compiled from a mixture of data analysis combined with our experts independent judgment using empirical experience.

You cannot buy a position in these ratings.

Rating by lines

The ratings here are based on the variety of betting lines and the available choices for UK punters
Full rating
Not
for sale

Legalbet ratings are compiled from a mixture of data analysis combined with our experts independent judgment using empirical experience.

You cannot buy a position in these ratings.

Rating on In-Play Betting

Ranking from bookmakers concerning In-play betting, including the options of bets available
Full rating
Not
for sale

Legalbet ratings are compiled from a mixture of data analysis combined with our experts independent judgment using empirical experience.

You cannot buy a position in these ratings.

E-Sports

Bookmaker ratings for Esports betting on CS:GO, Dota 2 and other esports disciplines
Full rating
Sponsored

The "Sponsored" icon means that the position of the bookmaker in this list is determined on a commercial basis.

The ratings on Legalbet are compiled as honestly and objectively as possible, so we indicate "Not for sale" on them to make it clear which are based on merit.

Bookmakers with bonuses

The best welcome bonuses and free bets for new players from UK bookmakers
Full rating
Sponsored

The "Sponsored" icon means that the position of the bookmaker in this list is determined on a commercial basis.

The ratings on Legalbet are compiled as honestly and objectively as possible, so we indicate "Not for sale" on them to make it clear which are based on merit.

On mobile

Here you can find out which bookmakers have mobile apps on IOS and Android devices
Full rating

Sports betting is huge amongst the UK bettors, so whether you are looking for the newest online bookmakers in the industry or chasing the best betting promotions in the UK, Legalbet.uk is the place to be. Finding the best bet offers in UK is no easy task, but we have done all the hard work for you and compared all the best bookmakers out there following a rigorous selection process.

To sum up, here is what you will find on this page:

How do we choose the best betting promotions in the UK?

There is a whole process behind the task of finding the best bet offers in the UK and there are several key factors to take into consideration before deciding which bookmaker fits your needs. Our bookmaker review process is based on a number of criteria which include important aspects such as:

  1. The diversity of payment methods available
  2. The quality of the customer service
  3. The functionality of the platform
  4. Odds quality
  5. Range of betting options available 

It may sound like a complicated process, but don’t worry as you don’t need to do all the hard work. Our experts have done all of this time-consuming work for you, as they are always looking for the newest betting promotions available, welcome bonuses, odds charts, etc.

It is important to know that not all the UK sportsbooks are the same, as some of them are focusing on football, some are strong on greyhounds and horse racing, while others are good at offering solid betting offers. Our main goal is to combine all these factors and to conclude a list of online bookmakers that have all these aspects wrapped up into one quality package.

We will be looking to provide you with all the necessary info about what makes a bookmaker reliable, but first of all, we want to assure you that all the sportsbooks on this page are fully licensed by the UK Gambling Commission. 

This is actually the most important aspect of a reputable brand because customers are always looking for the safety of their transactions. Secondly, we will take a closer look at the most important factors we take into consideration before adding an online bookmaker in our list.

Sports betting odds comparison

To some bettors, the quality of the prices and odds offered by a UK sportsbook is the main reason for choosing that bookmaker over another. In the meantime, the strength of the odds provided by a reputable bookmaker places them into the so-called winner sportsbooks category.

 It’s pretty difficult to find the best sportsbook in terms of odds as the UK market is very competitive and diverse. However, our team of experts have gone through the top 100 bookmakers in the UK and have analyzed the price offered by those and put together a list with the best sportsbooks in terms of odds. 

This means that you don’t need to do all the hard work as we have already done that and we will share with you all the data we gathered about the best sportsbook’s odds in the UK.

Finding value in the betting odds provided by a bookmaker is definitely the best way to make money in this industry. The most important factor in sports betting is to find the best betting odds available and therefore you need to follow several bookmakers at once, and not using the same bookmaker when you want to place a bet.

Another good tip is to check out the odds of an event with several bookmakers in order to find the best price and value. Nowadays, there are several odds comparison websites out there that can show you the price of an event with different bookmakers and the odds fluctuations. Anyhow, we have already compared the odds of several bookmakers and have put the data we’ve gathered in our bookmaker rating system.

What are the main features of a bookmaker account?

There are a couple of things that each bookmaker account must have in order to be a reputable brand. Firstly, the website and the mobile app should be easy to navigate, as you won’t want to waste time while finding your favourite match, team or betting markets. 

Deposit methods are also an important feature of an online sportsbook, especially that people nowadays are using eWallets like Skrill, NETELLER or PayPal more often. However, you need to pay attention to some small but important details such as the minimum and maximum amount allowed for both deposit and withdrawals, along with the processing time for all of the payment methods. 

Another important factor to look for is the eligibility of the deposit methods, as usually, the eWallets methods aren’t compatible with any welcome bonuses.

Without a doubt, the sportsbook section of a bookmaker is probably the most important aspect to look for when signing up for a new bookie. This section covers a lot of key factors such as the number of events and markets, the variety of in-play fixtures, early prices and odds, enhanced odds and guaranteed odds, and the quality of the welcome bonuses and loyalty programs.

Finally, there are the extra features that some of the biggest brands in the betting industry are offering to their clients such as live streaming services, cash out or partial cash out options and top customer services. 

It’s more fun to place a bet and be able to follow your team in real-time and use the cash-out feature if you believe that it’s profitable for you. A bookmaker is more than just a sportsbook service and the relationships between them and the customers are vital, so that’s why a strong customer support service is crucial.

How to find the latest betting promotions and sportsbook offers in the UK?

Every sportsbook out there offers Welcome Bonuses and Free bet offers nowadays, but it’s pretty difficult to choose the right one. Obviously, there are some key things to look for and here we talk about minimum deposits, the stake amount, the expiry date of the bonus and most importantly, the wagering requirements.

We only promote bookmakers that hold a license from the UK Gambling Commission and the GBGA in Gibraltar, so we want to assure you once again that all the bookmakers on our pages are fully licensed. Most of the best bet offers the UK has to offer are accompanied by Terms and Conditions, but we’re always trying to cover all the qualifying attributes of a bonus and the wagering requirements.

If you don’t know already, the wagering requirements are the conditions a player must meet in order to be able to withdraw any potential winnings which have been associated with a bonus offer.

We can see a plethora of bonus offers and betting promotions around big events across several sports, such as the World Cup in football, Grand Slam tournaments in tennis, huge boxing fights, etc. With the risk of repeating ourselves, the most vital advice that we can give is to pay attention to the Terms and Conditions attached to any bonus that you want to opt in, as it’s crucial to see if you can fulfill the wagering requirements in order to complete the bonus.

Law & Legacy of UK sports betting

The UK is definitely one of the biggest betting markets in the world and that makes sports betting perfectly legal provided the customer is of legal age, which is 18 in the United Kingdom. All the reputable betting companies have a rigid verification process upon registration in order to establish the customer’s age, residency, and eligible payment methods.

The best bookmakers in the UK are supervised by the United Kingdom Gambling Commission, which is responsible for overseeing all gambling in the UK. 

This commission needs to check if the bookmakers are complying with all of the rules and regulations and there are several audits they conduct to ensure that the UK sportsbooks are running legally. Here are the most important things you need to know in order to make sure that you comply under the UK Gambling Commission regulations:

  • The legal age is set at 18 years.

  • Sports betting is tax-free within the United Kingdom.

  • The United Kingdom Gambling Commission can block any transactions made to an unlicensed operator.

  • All the transactions to a licensed bookmaker are checked by the UK Gambling Commission for your safety.

Please note that if you have a dispute with one of the online betting sites in the UK, you can submit a complaint to the United Kingdom Gambling Commission and they will go through that.

The best new online bookmakers

Finding new online bookmakers can be a thorough task and searching for them on Google or punters’ forums isn’t the best solution every time. However, you shouldn’t be worried about that, as here at Legalbet.uk we provide our followers with an in-depth table of all the newest betting sites that are available in the UK.

On our bookmaker comparison table below, you’ll find loads of new sportsbooks, all with their own unique set of features. The best thing about the new betting sites in the UK is that they need to step up their marketing campaign and provide their users with better features and higher odds in order to bring more customers than their competitors.

How do online bookmakers work?

Obviously, there are several differences between an online bookmaker and a street betting shop. The Internet has revolutionized the way sports betting works and now the punters have a lot of diversity when placing a bet, especially that they can do this from the comfort of their own home.

First of all, the users have now the ability to log in to an online platform where they can place their bets on their favourite teams. Online bookies offer odds to its customers, but the biggest difference is that bettors can now make their picks in real-time by placing bets in the In-Play section. 

Furthermore, each user has full control of his bookmaker account, which is great in case you want to change the odds format, the language settings, check your previous bets or setting up some banking limits to your account.

Secondly, most of the online bookmakers nowadays offer dozens of modern features that make users’ experience of gambling websites enjoyable. For example, modern sportsbooks allow its customers to request a specific type of bet for an event and this can be done via a bet builder feature on the website or through social media. 

If we’re talking about bookmaker tools that we can find in our account, then we should mention the Live Streaming service, which also includes live stats such as team possessions rate, number of offsides, cards, fouls, etc.

Finally, the Cash-Out, Partial Cash-Out and Auto Cash-Out features which are very popular amongst the punters. These functions allow bettors to take some winnings early before an event ends, although the payout is usually lower.

How to deposit with online bookmakers in the UK?

Every UK bookmaker will have a slightly different procedure but the general idea is:

  1. Log into an existing account or if you do not have one then register.
  2. Most websites have a quick link to 'Deposit' on the homepage but if not go to your account section and click on the 'bank' or 'deposit' link in there. All bookmakers include the option of debit cards (Visa and MasterCard), and most also include E-wallets such as Skrill, Neteller, PayPal, etc.
  3. Enter the relevant payment details in for the method you have selected.
  4. Enter the amount and click 'Deposit'.
  5. In most cases funds will be available instantly.

Another great thing about online betting in the UK is that online bookmakers won’t charge you fees for transactions and the minimum deposit amount is usually only £5.

There are several payment methods to choose from, some of the most common that you will see as an option are:

PayPal

With just an email account, anyone can set up a PayPal e-wallet for deposits and withdrawals at many UK betting sites. With over 300 million active users they are the largest E-Wallet there is.

Skrill

Skrill is a payment method very similar to PayPal and is one of the other main methods used to fund gambling accounts in the UK.

Klarna

This method is only available to customers in certain countries at the moment, and not many bookmakers accept it as a method of deposit in the UK.

Boku

Boku is an online payment company that allows customers to fund their online gambling by using a mobile phone bill rather than a bank account to deposit into a betting account.

Debit Cards

Debit card transactions are an incredibly common part of day to day life, and we don't know of any legal bookmaker who wouldn't accept debit card deposits.

Apple Pay

This is an electronic payment system from Apple that doesn't transfer unrelated personal data to third-party sites (in this case the bookmakers) when paying them money.

paysafecard

paysafecard is used and accepted by a wide range of betting sites and is one of the few payment methods which allows customers to have their bank account and personal details completely separate from their betting account.

Another important aspect of your first deposit should be the fact that usually, bookmakers are offering you bonuses in this phase. So, you can get a welcome bonus that requires a specific deposit amount, but there are also offers and bonuses that require no deposits at all.

To sum up, there are some key things to look for when making the first deposit and the most important ones are: the eligibility of the payment method you choose, the minimum deposit amount required, the availability of a promo code that can give you a bankroll boost.

How can you beat the bookies?

This is definitely the most common question amongst the online sports betting punters. Since the evolution of online gambling, people have always searched for a solution to beat the bookmakers, but the truth is that sports betting is awfully difficult to predict. There are no guarantees when it comes to predicting the outcome of a sports event, even when a team or a player is a huge favourite to win that match or competition.

Here at Legalbet.uk we give our best to share the best betting tips, analysis and Free bets offered in order to give you a better chance to make some money from the bookmakers. Our team of experts is working hard to produce the very best betting tips across multiple sports, as they continuously analyze the recent form of a player/team, head-to-head records, key stats, and injuries.

The best advice we can give is to create a betting strategy that fits your needs and always bet with your head, not your heart. Another good tip to take advantage of the bookmakers is to carefully search for the best free bets, welcome bonuses, special offers and the enhanced odds provided by the bookies.

How do we rate the UK’s Best Online Bookmakers

There is a whole list of online bookmakers out there, but the ratings and rankings displayed on the Legalbet.uk site is based on our personal experience and valued after our criteria. Our team of experts is spending enough time on each online bookmaker platform and conducting detailed research in order to separate the best bookmakers in the UK from the regular ones. We don’t want to be boring and repeat ourselves, but as we have already mentioned, the key facts to look for when choosing new sportsbooks are:

Furthermore, Legalbet.uk ratings are being made in a more in-depth manner, as we also rate most of the top 100 bookmakers by odds, lines, betting offers, In-play betting or by the quality of their mobile apps and mobile versions of their websites.

Here at Legalbet.uk, you will find a comprehensive online bookmaker review for each of the bookies available on the website, which covers all the important aspects from the registration process and website navigation to odds competitiveness, market variety and so on. 

More than that, Legalbet.uk allows its users the chance to create a community and rate the bookmakers based on their personal experience. This is a great thing for the punters as they can make up their minds after seeing the ratings provided by the other users.

What are the main features of an online bookmaker?

Each of the main features that an online sportsbook has such as live streaming, in-play betting, cash out options, regular betting offers are explained in our bookmaker reviews. The extra features can be useful for a punter as it offers more diversity and better betting experience. For example, mobile betting apps can be considered a vital feature for both online bookmakers and bettors, just because people can place their best while on the go.

Some of the best UK sportsbooks host live scores and statistics features, while others offer audio commentary if the live streaming service isn’t available for that fixture. As you can see, the best UK bookmakers are jam-packed with extra features and we love to highlight those on our website. At Legalbet.uk, we like to keep our followers informed, and that’s why we give our best to keep our bookmakers’ ratings at top-level with the newest betting sites reviews.

The main features of our top 5 bookmakers

Betfred

New 18+ UK customers only. Promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p). Free Bet stakes are not included in returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
  • One of the best UK bookmakers in terms of special bets and regular promotions.

  • Dozens of horse racing offers are available for bettors.

  • Unique football first goalscorer enhanced odds.

  • Unique #PickYourPunt feature for exclusive Betfred betting markets.

  • Full range of early prices available on a daily basis.

  • Unique and stylish mobile betting app.

  • Acca Insurance features if one of your teams lets you down.

  • Betfred pays for First Past the Post and the official result on UK & Ireland horse races.

  • New Sports customers only. Promo code SPORTS60. 1st sports bet of £10+ in one transaction at Odds of evens (2.0) or greater, settled in 60 days. £30 free bet paid within 48 hours of settlement. Payment restrictions apply. SMS validation may be required. 30 Free Spins on selected games. 7-day expiry spins & bonus. Full T&Cs apply.

TonyBet

  • Well-styled and easy to navigate betting platform and mobile app.

  • Last-minute bets area to highlight the upcoming events.

  • The ability to add sports, competitions, and leagues to your favourites for easy access.

  • Wide range of payment methods and availability of SSL Web Server Certificates for encrypting sensitive data.

  • Generous welcome bonus and loyalty programs.

  • An excellent choice for football and basketball bettors, as it offers a variety of bets and markets.

William Hill

New 18+ UK customers only. Register using the promo code H30 , deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets credited after bet settlement. Free Bet stakes not returned. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
  • Excellent welcome bonus with low wagering requirements, and a plethora of football promotions.

  • Best odds and enhanced odds offered on all major sports markets.

  • You can use the #YourOdds extra feature to create your own football bets.

  • Enhanced Each-Way odds and Guaranteed Odds in horse-racing betting.

  • High-quality Live Streaming service for several sports events.

  • Cash Out feature to allow the payout before an event has finished.

  • Easy-to-reach 24/7 live support & a plethora of deposit/banking methods.

Complete List of Recommended bookmakers

Bonus Bookmaker
£10 Free Bet Offer Mr.Play
£30 Freebets as a Welcome Bonus Betfred
100% First "in-Play" bet boost 32RedSport
£30 Free Bet Offer 888sport
£10 Welcome Bonus Smarkets
£15 Free Bet Offer NetBet
Sports Welcome Offer - £10 Novibet
100% up to £200 Tonybet
£40 Money back as a bonus Unibet
£30 in Free bets BoyleSports
£50 "Free Bet" Credit if XYZ Star Sports
£30 Free bet Welcome Bonus WilliamHill
£10 Risk-free first bet PaddyPower
£20 Free Bet Welcome offer Ladbrokes
£100 Free bet Welcome bonus Bet365
Up to £100 in Free Bets Betfair
£10 Money back as a Free Bet SportingBet
£20 Back-Up Bet Welcome Bonus Bwin
£20 in Free Bets Coral
£25 Free Bet if lose GentingBet
Bet £10 for £20 Free Bet Offer VirginBet
Bet £10 for £10 free bet offer SponsioBet

The top betting sites are… 

Here at Legalbet we have also categorised the top betting sites and their features to make them easier for you to find. They are:

By Sport: Football | Tennis | Boxing | Cricket | Snooker | Golf | UFC | Darts | Greyhound | Rugby | Horse Racing | Basketball | Baseball | Formula 1 | Ice Hockey (NHL) | Volleyball | Cycling | Netball | AFL

By Payment Systems: PayPal | Skrill | Klarna | Boku | Debit Cards | Apple Pay | Paysafecard | Neteller | Google Pay | Prepaid Cards | Revolut

By Features: Cash Out | £5 Minimum Deposit | Minimum Bet Sizing | Live Streaming Betting Exchanges | Safest | Fast Withdrawal | Daily Free Games | New Betting Sites

By Events: Politics | WWE

By Esports: CS:GO | Dota 2League of Legends | PUBG | Valorant | FIFA | CS:GO Betting Sites with Paypal


FAQ

🥇 What is an online bookmaker?

This is actually a common question but in essence, the answer is more than simple. An online bookmaker is usually a brand or a company that accepts bets based on the price odds they establish before or during a sports event. The bookmaker will pay off the price of the bet if the outcome goes the way of the bettor, or will keep the money if the outcome isn’t the one that the punter predicted.

✍️ What is a sportsbook and how do they work?

An online bookmaker is usually composed of a combination of an online casino, live casino, bingo rooms and a sports betting section. The sports betting section is usually known as a Sportsbook, which is actually the place where punters’ bets can be made on different sporting events.

💰 What are sportsbook offers?

Sportsbook offers are usually known under several different names such as bonuses, welcome offers, free bets, bonus credits, etc. These bonuses are offered by online bookmakers as incentives to attract new customers and encourage them to play on their platform. Here at Legalbet.uk, we are always looking to provide our followers with the best betting offers available on the market.

🎯 What are the best bet sites in the UK?

We have loads of tables on our website where you can check out the best online betting sites in the UK. Our tables have been made based on a plethora of criteria after our team of experts has spent a lot of time on each bookmaker platform from the top 100.

🎰 Why do I need a list of online bookmakers?

Every professional punter will aim to get the best possible odds, which means that it is vital to have more than one bookmaker account. Furthermore, you will need a list of a couple of online bookmakers because of the welcome bonuses and loyalty programs offered by the bookies are all going to add value to your bets.

🤷‍♂️ How to become a bookmaker?

First of all, it’s a business and similar to other businesses, you need to get the best possible start. Secondly, all bookmakers in the UK are obliged to apply for a license from the UK Gambling Commission. The Commission will then verify who is running the business and the budget. If the license has been given by the UK Gambling Commission, then you will have to pay some annual fees, which might be massive if your profit is big.

The betting industry will probably be here forever, so you don’t need to rush yourself in, you just need to take all the important factors into consideration before getting into this industry.

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The "Sponsored" icon means that the position of the bookmaker in this list is determined on a commercial basis.

The ratings on Legalbet are compiled as honestly and objectively as possible, so we indicate "Not for sale" on them to make it clear which are based on merit.

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